Ford Taurus: Price, Mileage, Features, Specs, Variants, Engine, Interior, History & More

Brief Introduction of Ford Taurus

The Ford Taurus is a significant nameplate in the American automotive landscape, primarily recognized as a sedan that has evolved through multiple generations since its debut in 1985 as a 1986 model. It initially launched as a mid-size car and later transitioned to a full-size sedan. The Taurus is noteworthy for its revolutionary aerodynamic design, which departed from the boxy styling common in the 1980s and influenced the industry. Over its lifespan in North America, which concluded in 2019, the Taurus was offered in various forms, including a station wagon and the high-performance SHO (Super High Output) variant. Despite its discontinuation in the U.S. market, the Taurus nameplate lives on in other parts of the world, such as the Middle East and China, with models tailored to those regions.

Ford Taurus Overview

Generations and History of Ford Taurus

First Generation (1986-1991)

The first-generation Ford Taurus, launched on December 26, 1985, for the 1986 model year, was a groundbreaking vehicle for Ford and the American auto industry. It featured a revolutionary aerodynamic design, often compared to a “jelly bean,” which set it apart from the boxy cars of its era and improved fuel efficiency. This design was a significant gamble that ultimately paid off, saving Ford from potential bankruptcy and leading a design revolution in the U.S. market. It was available as a four-door sedan and a five-door station wagon. Engine options included a 2.5L inline-four and a 3.0L V6, with a choice of manual or automatic transmissions. The Taurus was lauded by the press, earning the 1986 Motor Trend Car of the Year award.

Second Generation (1992-1995)

The second generation, introduced for the 1992 model year, was an extensive redesign of the original, although it retained the same underlying platform. This generation featured a more refined exterior and a completely new interior. A significant safety upgrade was the introduction of an optional passenger-side airbag, which became standard in 1994, making the Taurus the first mid-size sedan in the U.S. with standard dual airbags. Engine options were limited to V6 engines paired with automatic transmissions. The high-performance SHO model also returned with an available automatic transmission for the first time. This generation of the Taurus became the best-selling car in the United States.

Third Generation (1996-1999)

For the 1996 model year, Ford introduced a radically redesigned third-generation Taurus, featuring a controversial oval-themed design that extended from the exterior to the interior controls. This “jellybean” or “biodesign” aesthetic was a bold move to differentiate the Taurus from its competitors. The chassis was significantly upgraded, and the interior was completely revamped with standard bucket seats. The high-performance SHO variant was offered with a 3.4-liter V8 engine developed with Yamaha and Cosworth. This generation also made history by becoming the first four-door sedan to be eligible for NASCAR competition.

Fourth Generation (2000-2007)

In response to the mixed reception of the third generation’s styling, the fourth-generation Taurus, launched for the 2000 model year, featured more conservative, angular styling. This redesign resulted in increased headroom and trunk space. The interior was also redesigned with a more conventional layout. Safety was enhanced with the introduction of dual-stage airbags. Engine choices were limited to 3.0-liter V6 engines. Production of the station wagon model ceased after 2004, and by 2007, sales were primarily to fleets. The Taurus was briefly discontinued after the 2007 model year.

Fifth Generation (2008-2009)

The Taurus nameplate was revived for the 2008 model year as a rebadged and updated version of the Ford Five Hundred full-size sedan. This move transitioned the Taurus from a mid-size to a full-size car. The fifth generation was powered by a 3.5-liter V6 engine and was available with either front-wheel or all-wheel drive. This generation also saw the return of a related crossover vehicle, the Ford Freestyle, which was renamed the Taurus X.

Sixth Generation (2010-2019)

The sixth and final generation of the Taurus sold in North America was introduced for the 2010 model year and represented a significant redesign. It became Ford’s flagship sedan, especially after the discontinuation of the Crown Victoria. This generation saw the return of the high-performance SHO model, now featuring a twin-turbocharged “EcoBoost” V6 engine and standard all-wheel drive. The sixth generation received a facelift for the 2013 model year. In April 2018, Ford announced it would be discontinuing the Taurus in North America as part of a strategic shift towards trucks and SUVs. The final North American Taurus was produced on March 1, 2019.

Latest Generation (2023-Present)

Following its discontinuation in North America, the Ford Taurus nameplate was revived for other markets. An eighth generation was unveiled in 2023 and is currently marketed exclusively in GCC (Gulf Cooperation Council) countries. This latest iteration of the Taurus features a modern design and advanced technologies, continuing the legacy of the iconic nameplate in a new region.

Ford Taurus Facelifts and Yearly Updates

Ford Taurus Variants and Features

Throughout its long production run in North America, the Ford Taurus was available in a wide array of variants to cater to different customer needs. The trim levels ranged from the base L and MT-5 models in the first generation to the more equipped GL, LX, SE, and SEL trims in subsequent generations. The top-tier Limited trim was introduced in later generations, offering luxury features. A key variant across multiple generations was the high-performance SHO (Super High Output) model. The original SHO, introduced in 1989, featured a Yamaha-developed V6 engine. The third-generation SHO was unique for its V8 engine. The final generation SHO was notable for its twin-turbocharged EcoBoost V6 and all-wheel drive. For a period, a station wagon body style was a popular choice for families, and the nameplate was also briefly used on a crossover, the Taurus X. The Police Interceptor Sedan, based on the sixth-generation Taurus, served law enforcement agencies.

Ford Taurus Engine, Performance, and Driving Experience

The Ford Taurus has been offered with a diverse range of engines and powertrains over its history. The first generation provided a choice between a fuel-efficient inline-four and a more powerful V6. Later generations predominantly featured V6 engines, with the exception of the third-generation SHO’s V8. The final SHO model boasted a potent 3.5-liter twin-turbocharged EcoBoost V6, producing 365 horsepower and 350 lb-ft of torque, which enabled it to accelerate from 0 to 60 mph in about 5.2 seconds. Transmission options have included both manual and automatic, though automatics became the standard in later years. Driving dynamics varied significantly across generations. Early models were praised for their comfortable ride and competent handling. The SHO variants were specifically tuned for a sportier driving experience with enhanced suspension and braking. The sixth-generation SHO featured an all-wheel-drive system for improved traction and performance.

Ford Taurus Pricing and Mileage

Pricing for the Ford Taurus has always been competitive within its segment. At the end of its production in the United States, a 2019 model had a starting price of around $28,000. Fuel efficiency has varied depending on the engine and model year. For example, the 2010 Taurus SHO with its powerful EcoBoost V6 had an EPA-estimated fuel economy of 17 mpg in the city and 25 mpg on the highway. Maintenance costs for the Taurus are generally considered average. The average annual repair cost is estimated to be around $697, which is comparable to other full-size cars. The frequency and severity of repairs are reported to be lower than many other vehicles, contributing to its reputation for reliability.

Ford Taurus Colors, Design, and Dimensions

The Ford Taurus’s design has been one of its most defining and, at times, polarizing characteristics. The first generation’s aerodynamic “jelly bean” shape was a radical departure from the norm and set a new trend in automotive design. The third generation’s aggressive use of ovals was a bold but less successful design experiment. Later generations adopted a more mainstream and conservative design language. A wide variety of color options have been available throughout the Taurus’s production. Dimensions of the Taurus have also evolved. It began as a mid-size car, with the first-generation sedan having a length of 188.4 inches. It transitioned to a full-size sedan with the fifth generation, and the sixth generation measured 202.9 inches in length. Wheel sizes have also varied, with later models and higher trims offering larger alloy wheels.

Ford Taurus Safety Features

• Airbags: The Taurus was a pioneer in safety, being the first mid-size sedan to offer standard dual front airbags in 1994. Side airbags were introduced in later generations.
• ABS / EBD: Anti-lock brakes were available on many models, enhancing driver control during emergency braking.
• Electronic Stability Control: Later generations of the Taurus were equipped with electronic stability control to help prevent skids and loss of control.
• Crash Test Ratings: The Taurus has generally received good crash test ratings. The fourth-generation, for example, earned five stars from the NHTSA for frontal impacts.
• Other advanced safety systems: Later models offered advanced safety features such as a blind-spot information system and adaptive cruise control. The “Advanced Personal Safety System” was a feature in the fourth generation.

Ford Taurus Infotainment and Connectivity

The infotainment and connectivity options in the Ford Taurus have kept pace with technological advancements over the years. Early models offered basic AM/FM radios. Later generations introduced more sophisticated systems, including Ford’s SYNC infotainment system, which provided voice control, Bluetooth connectivity, and smartphone integration. Top-tier models in the final generation featured a large touchscreen display with navigation, Apple CarPlay, and Android Auto compatibility. Premium sound systems, USB ports, and wireless charging were also available on select models, ensuring that the Taurus remained a well-equipped family sedan.

Ford Taurus Owner Reviews & Ratings

Owner reviews for the Ford Taurus have generally been positive across its various generations, with many owners praising its comfort, roominess, and reliability. The spacious interior and large trunk have been consistently highlighted as strong points. Owners of the SHO models often commend the powerful performance of the engine. Some common complaints, particularly for later models, include issues with the water pump on certain V6 engines and some electronic glitches. Overall, the Taurus has a solid reputation for dependability, with a reliability rating of 4.0 out of 5.0 from RepairPal, ranking it well within the full-size car category.

Ford Taurus Comparison with Similar Cars

Throughout its history, the Ford Taurus competed with other popular mid-size and full-size sedans. In its early days, its main rivals were the Honda Accord and Toyota Camry, and for a time, the Taurus outsold them to become the best-selling car in America. In its later years as a full-size sedan, it competed with vehicles like the Chevrolet Impala, Toyota Avalon, and Dodge Charger. The Taurus often distinguished itself with its available all-wheel drive, a feature not always offered by its competitors. The high-performance SHO variant also gave the Taurus a unique position in the market, offering near-luxury levels of performance at a more mainstream price point.

Ford Taurus Awards and Recognition

• 1986 Motor Trend Car of the Year
• Car and Driver Ten Best List (1986)
• The third-generation Taurus won three Winston Cup Championships and two Busch Series Championships in NASCAR.

Interesting Facts about Ford Taurus

• The first-generation Taurus’s design was so influential it is credited with starting an American automobile design revolution.
• The development of the first Taurus was a massive undertaking, costing Ford billions of dollars.
• The high-performance SHO model was initially intended to be a limited-production model.
• The Ford Taurus has been used as a police interceptor vehicle by law enforcement agencies across the United States.
• The Taurus was the first car produced by Ford using statistical process control ideas, which helped to foster a culture of quality at the company.

Ford Taurus Legacy and Influence

The Ford Taurus holds a significant place in automotive history. Its launch in the mid-1980s is widely regarded as a pivotal moment for Ford, helping to pull the company from the brink of financial trouble. The first generation’s forward-thinking aerodynamic design had a profound impact on the industry, influencing the design of cars from competing manufacturers for years to come. For a period in the early 1990s, the Taurus was the best-selling car in the United States, a testament to its popularity and market impact. Although its sales declined in later years leading to its discontinuation in North America, the Taurus remains an iconic nameplate that represents a bold and successful chapter in Ford’s history.

Ford Taurus Global Availability

While the Ford Taurus is no longer available in the North American market, the nameplate continues to be used in other parts of the world. A version of the Taurus has been produced and sold in China. More recently, a new generation of the Taurus was launched exclusively for the Middle Eastern market, specifically the GCC countries. This indicates that while the Taurus may have departed from its original market, Ford still sees value in the nameplate’s recognition and legacy in other regions.

Ford Taurus Maintenance and Ownership Costs

The Ford Taurus generally has average to slightly above-average maintenance costs for its class. The estimated annual cost for repairs and maintenance is around $697. While this is slightly higher than the average for all vehicle models, the Taurus benefits from a lower frequency of unscheduled repairs. The probability of a repair being a major issue is also lower than average. Some known issues on specific model years include water pump failures and potential transmission problems, which can be costly to repair. However, overall, the Taurus is considered a reliable vehicle with reasonable long-term ownership costs.

Final Words about Ford Taurus

The Ford Taurus is a vehicle with a rich and varied history. From its revolutionary beginnings to its eventual discontinuation in its home market, the Taurus has been a significant player in the automotive world. It has been a trendsetter in design, a pioneer in safety, and a best-seller that captured the hearts of American families. While it is no longer a part of Ford’s North American lineup, its legacy continues in other parts of the world and in the memories of the millions who owned one. For those in the used car market, a well-maintained Taurus can still be a compelling choice, offering a comfortable ride, ample space, and a good level of reliability.