Brief Introduction of Ford Bronco
The Ford Bronco is an iconic sport utility vehicle (SUV) that has captured the hearts of adventure-seekers and off-road enthusiasts for decades. Known for its rugged design and impressive capabilities, the Bronco has a rich history spanning multiple generations and numerous variants. Originally introduced to compete with other off-road vehicles, it quickly established a reputation for its versatility and durability. After a hiatus, the Bronco made a triumphant return, blending its classic heritage with modern technology and performance, solidifying its status as a noteworthy and popular choice in the SUV market. Its diverse lineup, offering various trims, engine options, and customizable features, ensures there is a Bronco to suit a wide range of preferences and needs.
Ford Bronco Overview
| Brand | Ford |
| Model | Bronco |
| Launch Year | 1966 |
| Price | $40,990 – $81,990 (latest generation) |
| Variants | Base, Big Bend, Black Diamond, Outer Banks, Badlands, Heritage Edition, Wildtrak, Everglades, Heritage Limited Edition, Raptor |
| Body Type | SUV (2-door and 4-door convertible) |
| Engine | 2.3L EcoBoost I-4, 2.7L EcoBoost V6, 3.0L EcoBoost V6 |
| Power & Torque | 275-418 hp & 315-440 lb-ft |
| Transmission | 7-speed manual or 10-speed automatic |
| Fuel Type | Gasoline |
| Mileage | Approximately 15-20 MPG combined |
| Colors | Information not disclosed |
| Safety Rating | Information not disclosed |
| Dimensions | Length: 173.7 in, Width: 75.9 in, Height: 71.9 in (2-door base) |
| Boot Space | Information not disclosed |
Generations and History of Ford Bronco
First Generation (1966-1977)
The first-generation Ford Bronco was introduced in 1966 as a competitor to the Jeep CJ-5 and International Harvester Scout. It was designed as a simple and rugged off-road vehicle with a unique chassis and a 92-inch wheelbase, which would classify it as a compact SUV today. All initial models came standard with four-wheel drive. The original engine was a 105-hp inline-six derived from the Ford Falcon. This generation was known for its versatility, offered in three body styles: a wagon, a half-cab pickup, and a roadster. Key features that set it apart included a coil-spring front suspension, which provided a smoother ride compared to the leaf springs common in other 4x4s of the era. The 1977 model is often considered the best of this generation due to improvements like an available V8 engine and an enhanced suspension system.
Second Generation (1978-1979)
The second-generation Bronco, produced for only two years, marked a significant shift in design, moving into the full-size SUV segment to better compete with the Chevrolet K5 Blazer and Dodge Ramcharger. This new Bronco was based on the Ford F-100 pickup truck chassis, resulting in a larger vehicle with a 104-inch wheelbase. The interior was 11 inches wider, allowing for a three-passenger front bench seat and making it a six-passenger vehicle for the first time. It was offered exclusively as a 3-door wagon with a removable rear hardtop. This generation introduced new features like air conditioning and a tilt steering wheel. Engine options were limited to V8s, reflecting the larger size and capability of the vehicle.
Third Generation (1980-1986)
Introduced in 1980, the third-generation Bronco was designed to be lighter and more fuel-efficient than its predecessor, while still retaining its full-size dimensions. It was based on the seventh-generation Ford F-150. A key engineering change was the adoption of an independent front suspension, a first for a full-size SUV, which improved ride comfort. Engine options included a 4.9L inline-six and V8 choices. The exterior featured a more aerodynamic design, and for the first time, the blue Ford oval logo was used on the grille instead of “F-O-R-D” lettering. This generation also saw the introduction of more luxurious trim packages, like the Eddie Bauer edition.
Fourth Generation (1987-1991)
The fourth-generation Bronco, based on the eighth-generation F-150, received a more modern and aerodynamic design. The front end was redesigned with a flatter grille and composite headlamps. A significant technological update was the introduction of electronic fuel injection for all engines, which improved fuel efficiency and performance. Rear anti-lock brakes were also added, enhancing safety. The interior was updated for a more contemporary feel. This generation continued to offer a range of powerful engines, and in 1988, a 5-speed manual transmission was introduced.
Fifth Generation (1992-1996)
The fifth and final generation of the original Bronco series featured another styling update for a more contemporary look. Safety was a key focus for this generation, with the addition of three-point seatbelts for rear passengers in 1992, available four-wheel anti-lock brakes in 1993, and a driver-side airbag in 1994. While mechanically similar to the previous generation, it offered powerful V8 engine options. However, the classic removable hardtop feature was effectively discontinued during this period. Production of the Bronco ceased in 1996, with the Ford Expedition taking its place in the lineup.
Latest Generation (2021-Present)
After a 25-year hiatus, Ford revived the Bronco for the 2021 model year, returning to its roots as a rugged, off-road-focused SUV. The new Bronco is available in both two-door and four-door configurations with removable doors and tops. It offers a range of modern EcoBoost engines, including a 2.3L turbocharged four-cylinder and a 2.7L twin-turbo V6, with a high-performance 3.0L twin-turbo V6 available in the Raptor model. Transmission choices include a 7-speed manual or a 10-speed automatic. The latest generation is packed with technology, including an advanced Terrain Management System™ with G.O.A.T. (Goes Over Any Type of Terrain) Modes®, and a modern infotainment system with a large touchscreen. Numerous variants are available, from the base model to the highly capable Badlands and the extreme off-road Raptor.
Ford Bronco Facelifts and Yearly Updates
| Year | Change / Update |
| 1978 | Second generation introduced; larger body on F-100 chassis. |
| 1980 | Third generation launched; lighter and more fuel-efficient design with independent front suspension. |
| 1982 | More rounded body introduced. Ford oval logo added to the grille. |
| 1985 | Redesigned with more modern features like a new steering wheel, power seats, and power mirrors. Electronic fuel injection introduced for the 302 V8. |
| 1987 | Fourth generation released with a more aerodynamic exterior and electronic fuel injection for the base inline-six engine. |
| 1988 | Electronic fuel injection added to the 5.8L V8 engine. A 5-speed manual transmission became available. |
| 1992 | Fifth generation introduced with updated styling. Rear-seat three-point safety belts added. |
| 1993 | Four-wheel anti-lock brakes became available. |
| 1994 | A driver-side airbag was added to the steering wheel. |
| 1996 | Production of the original Bronco series ends. |
| 2021 | Sixth generation is launched, reviving the Bronco nameplate with 2-door and 4-door models. |
Ford Bronco Variants and Features
The latest Ford Bronco is available in a wide array of variants to cater to different needs and preferences. The lineup includes the Base, Big Bend, Black Diamond, Outer Banks, Badlands, Heritage Edition, Wildtrak, Everglades, Heritage Limited Edition, and the high-performance Raptor. Standard features across the range include a 4×4 drivetrain, removable doors and top, and the SYNC® 4 infotainment system with an 8-inch touchscreen, wireless Apple CarPlay, and Android Auto. As you move up the trim levels, more advanced features become available, such as marine-grade vinyl seats, a 360-degree camera, leather-trimmed seats, and an advanced 4×4 system with automatic on-demand engagement. The Terrain Management System™ with five G.O.A.T. Modes® is standard, with up to seven modes available on higher trims. For serious off-roading, the Badlands and Raptor models offer features like front and rear locking differentials, a front stabilizer bar disconnect, and specialized off-road suspension systems. The Everglades trim comes equipped with a factory-installed snorkel intake system.
Ford Bronco Engine, Performance, and Driving Experience
The current Ford Bronco offers a lineup of powerful and efficient EcoBoost engines. The standard engine is a 2.3L turbocharged inline-four-cylinder that produces up to 300 horsepower and 325 lb-ft of torque with premium fuel. An available 2.7L twin-turbocharged V6 engine delivers 330 horsepower and 415 lb-ft of torque. The top-of-the-line Bronco Raptor is equipped with a 3.0L twin-turbocharged V6, generating an impressive 418 horsepower and 440 lb-ft of torque. Depending on the engine, the Bronco can be paired with a 7-speed manual transmission or a 10-speed automatic. All Broncos come standard with a 4×4 drivetrain. The driving experience is highly capable, both on and off the road, thanks to the available HOSS (High-Performance Off-Road Stability Suspension) systems and the Terrain Management System™ with G.O.A.T. Modes®. This allows the driver to easily select the optimal driving mode for various conditions, such as sand, snow, or rocks. The Bronco provides a surprisingly comfortable ride on paved roads for such a capable off-roader.
Ford Bronco Pricing and Mileage
The pricing for the latest Ford Bronco varies significantly depending on the trim level and options selected. The starting MSRP for a base model is around $40,990, while the top-tier Raptor can start at $81,990. The average price for a typically-equipped new Bronco is in the mid-$60,000 range. Fuel economy for the Bronco is competitive for its class. The standard 2.3L EcoBoost engine with the automatic transmission achieves an estimated 20 MPG in the city and 21 MPG on the highway. The 2.7L V6 gets an estimated 19 MPG city and 21 MPG highway. Mileage can vary depending on the specific trim and tire package, with more off-road-oriented models like the Badlands and Raptor having lower fuel economy ratings.
Ford Bronco Colors, Design, and Dimensions
The modern Ford Bronco’s design pays homage to its heritage with classic styling cues like its round headlights and upright grille, while incorporating a modern and rugged aesthetic. It is available in both two-door and four-door body styles, with a variety of color options. The interior is designed to be both functional and durable, with available features like marine-grade vinyl seating and washout floors with integrated drains. In terms of dimensions, the two-door Bronco has a length of 173.7 inches, a wheelbase of 100.4 inches, and a width of 75.9 inches (without mirrors). The four-door model is larger, providing more interior space. Ground clearance varies depending on the trim and tire size, with some models offering impressive off-road angles. Wheel sizes also vary by trim, with options for larger, more aggressive off-road tires.
Ford Bronco Safety Features
- Airbags: Includes a comprehensive set of airbags for occupant protection.
- ABS / EBD: All models are equipped with an Anti-lock Braking System (ABS) and Electronic Brakeforce Distribution (EBD).
- Electronic Stability Control: Standard across all trims to help maintain control in various driving conditions.
- Crash Test Ratings: Information not disclosed.
- Other advanced safety systems: The Bronco offers a suite of available driver-assist technologies, including Post-Collision Braking and the Personal Safety System™.
Ford Bronco Infotainment and Connectivity
The new Ford Bronco is well-equipped with modern infotainment and connectivity features. The standard SYNC® 4 system includes an 8-inch touchscreen with wireless Apple CarPlay and Android Auto compatibility. A larger 12-inch touchscreen is available on higher trims. The system provides access to navigation, Bluetooth connectivity, and various apps. USB ports are available for charging and connecting devices. An available premium sound system offers an enhanced audio experience. Smart features like FordPass Connect™ with a 4G LTE Wi-Fi hotspot allow for connectivity on the go. An optional wireless charging pad is also available for compatible smartphones.
Ford Bronco Owner Reviews & Ratings
The revived Ford Bronco has generally been met with positive reviews from owners. Many praise its impressive off-road capabilities, retro styling, and the open-air driving experience provided by the removable roof and doors. The variety of available trims and customization options is also a frequently mentioned positive. Common complaints can include wind noise at highway speeds, which is somewhat expected with a removable top, and some initial quality control issues reported in the first year of production. Overall, the Bronco has garnered a high level of owner satisfaction, particularly among those who utilize its off-road prowess.
Ford Bronco Comparison with Similar Cars
The Ford Bronco’s primary competitor is the Jeep Wrangler. Both are highly capable off-road SUVs with removable tops and doors. The Bronco is often praised for its more modern on-road manners and independent front suspension, which provides a more comfortable ride compared to the Wrangler’s solid front axle. The Bronco also offers a more powerful standard engine. The Wrangler, however, has a slightly lower starting price and offers a wider range of powertrain options, including a V8 and a plug-in hybrid. In terms of interior technology, the Bronco generally features a larger standard infotainment screen. Ultimately, the choice between the two often comes down to brand loyalty and personal preference regarding ride comfort and specific off-road needs.
Ford Bronco Awards and Recognition
- 2021 North American Utility of the Year
- 2021 Motor Trend SUV of the Year
- 2021 SEMA 4×4 of the Year Award
- 2021 Four Wheeler SUV of the Year
- 2021 iF Design Gold Award
- 2022 North American Utility of the Year
- 2022 Forbes Wheels of the Year
- Top Gear 2021 American Car of the Year
- CarBuzz 2021 Off-Road Warrior Award
Interesting Facts about Ford Bronco
- The original Bronco was conceived by Donald N. Frey, the same Ford product manager who championed the Mustang.
- The early Bronco was successful in off-road racing, winning events like the Baja 1000.
- During its fifth generation, the Bronco was used by agencies such as the U.S. Forest Service and Border Patrol.
- The “Nite” edition of the fourth-generation Bronco, offered in 1991, featured a blacked-out design with contrasting colorful stripes.
Ford Bronco Legacy and Influence
The Ford Bronco has left an indelible mark on the automotive landscape and American culture. Its decades-long production run and recent revival speak to its enduring popularity. The Bronco played a significant role in popularizing the SUV as a vehicle for both work and recreation. Its rugged image and off-road capability have made it a symbol of adventure and freedom. The classic first-generation models have become highly sought-after collector’s items. The successful relaunch of the Bronco in the 21st century has reinvigorated the off-road SUV market and has been a major success for the Ford brand, demonstrating the power of leveraging a beloved heritage nameplate.
Ford Bronco Global Availability
While the Ford Bronco is primarily designed and marketed for the North American market, Ford has made it available in some other regions. Assembly of some past generations, such as the third, took place in Australia with locally produced engines. The current generation is manufactured in the United States. Its availability is generally limited to left-hand drive markets. The decision to export the Bronco to specific countries is made by Ford based on market demand and homologation requirements.
Ford Bronco Maintenance and Ownership Costs
The cost of owning a Ford Bronco includes factors like depreciation, insurance, fuel, and maintenance. Over a five-year period, the estimated total cost of ownership is in the range of $52,000 to $60,000. Maintenance costs for the first five years are estimated to be between $3,000 and $5,000. This covers routine services like oil changes and tire rotations. Insurance costs can average around $4,000 to $5,000 over five years, but this can vary greatly based on location and driving history. The Bronco is expected to have a reasonable resale value, which can help offset the overall cost of ownership.
Final Words about Ford Bronco
The Ford Bronco has successfully navigated the evolution of the automotive industry, from its origins as a utilitarian off-roader to its current status as a technologically advanced and highly desirable SUV. Its appeal lies in its unique blend of retro design, impressive off-road capability, and modern features. The Bronco is well-suited for a wide range of buyers, from die-hard off-road enthusiasts to those who simply appreciate its iconic style and the sense of adventure it embodies. With its strong market reception and Ford’s commitment to the nameplate, the future of the Bronco looks bright, with potential for further innovation and new variants to come.